Behind the Cloud: The Untold Story of Salesforce.com
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Want to know the story behind how Salesforce was built? This is that story in founder Marc Benioff's own words. At times I found him overly prescriptive without an appreciation for his unfair advantages he had (getting to start it while having a big salary at Oracle, having $6Mn in "bootstrapped funding", etc). However, he also helped pioneer the cloud and SaaS as a business model, so there are many great lessons to glean if you're building a high-growth SaaS business.
on jasonevanish.com · 28 Oct 2020