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Books

Content Rules

Ann Handley and C.C. Chapman

Recommended by 1 person on the record.

The bar next to each date shows how long ago it was said: 6d is days, 4yr is years.

Ann Handley recommends it own
If you don’t know the book, Content Rules is the how-to field guide to creating the kind of blogs, videos, FAQs, product pages (or any kind of content!) that will help your organization grow.

on annhandley.com · 14 May 2012

This book on rcmnd →

That little bar

It says how long ago something was said, so you can tell last month from 2014 without doing the arithmetic. Full and green is recent; it drains and cools as the date gets older, and empties completely at about 6 years.

A striped bar means the date itself is an estimate — the source did not carry an exact one. An entry with no date at all gets no bar.