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Emily Kramer

Co-founder of MKT1, the marketing newsletter and community; previously led marketing at Asana and Carta.

5 books on the record · 11 Sep 2022 – 11 Sep 2022

The bar next to each date shows how long ago it was said: 7d is days, 4yr is years.

liked it

All the Light We Cannot See by Anthony Doerr

all the light we cannot see or you cannot see about world world world war two which is sort of a depressing topic giving all of the tumultuousness in the world but i thought it was just a very beautifully written book

on a podcast · 11 Sep 2022 · Report

recommends it

Crossing the Chasm by Geoffrey Moore

things like the tipping point and like crossing the chasm and i like seth godin purple cow which is just like having something that makes you stand out so those are like the classic marketing books i think every marketer

on a podcast · 11 Sep 2022 · Report

recommends it

Obviously Awesome by April Dunford

april dunford's obviously awesome is sort of becoming one of those books that every marketer should have read on positioning it's really helpful even if you're not like a product marketer or doing positioning i think it's really helpful

on a podcast · 11 Sep 2022 · Report

recommends it

Purple Cow by Seth Godin

i like seth godin purple cow which is just like having something that makes you stand out so those are like the classic marketing books i think every marketer

on a podcast · 11 Sep 2022 · Report

recommends it

The Tipping Point by Malcolm Gladwell

things like the tipping point and like crossing the chasm and i like seth godin purple cow which is just like having something that makes you stand out so those are like the classic marketing books i think every marketer

on a podcast · 11 Sep 2022 · Report

Everything Emily Kramer recommends — not just books — on rcmnd →

That little bar

It says how long ago something was said, so you can tell last month from 2014 without doing the arithmetic. Full and green is recent; it drains and cools as the date gets older, and empties completely at about 6 years.

A striped bar means the date itself is an estimate — the source did not carry an exact one. An entry with no date at all gets no bar.